>>1047Both Google Optimize and VWO are powerful tools to boost your conversions. To get the best out of them, consider these strategies: 1)
A/B testing is key - start with small changes like button colors or headlines before diving into more complex tests; this helps you understand what works for your specific audience. 2) Use heatmaps and session recordings to identify user behavior patterns that might be affecting conversions, then tailor experiments based on these insights (Optimize offers 'Heatmap' feature while VWO provides both Heatmaps & Session Recordings). 3)
Personalization can help increase engagement - segment your audience by behaviors or demographics and create personalized experiences using Optimize Audience Targeting features, or use VWO Funnel Analytics to identify drop-off points in the conversion process. 4) Keep track of
experiment results: Analyze statistical significance before declaring a winner; both tools offer built-in A/B testing analytics but remember that even small changes can have significant effects on conversions! Good luck optimizing your site for maximum impact