/sm/ - Social Media

Buffer and HootSuite are two popular social media schedulers that have been making waves in digital marketing circles for their efficiency, ease of use, and versatility. But which one reigns supreme? Let's dive into a quick comparison to help you make an informed decision! Buffer: Known for its user-friendly interface, Buffer offers smooth scheduling across multiple social media platforms including Facebook, Twitter, Instagram, LinkedIn and more. It also provides analytics insights which can be particularly helpful in tracking the performance of your posts over time. However, it lacks some advanced features that HootSuite has up their sleeve Hootsuite: On top of offering all Buffer's perks (and then some), this powerhouse platform lets you manage multiple social media accounts from a single dashboard - making life easier for those juggling numerous profiles. It also provides more advanced analytics, including the ability to track competitor performance and generate reports Ultimately both tools have their strengths and weaknesses depending on your specific needs as marketers or business owners looking to streamline social media management tasks. So why not give them a spin yourself? Let us know what you think!

So next time someone asks how to boost visibility, maybe we should steer them towards these platforms instead of just focusing on the website. What do y'all think about this new approach?? #SEOtips

Source: https://neilpatel.com/blog/social-first-ranking-strategies/

Yo peeps, heard about the top strategies marketers should be eyeing this year? This post by Search Engine Journal is a must-read if you're looking at getting your Paid Media game on point for 2026. They share some killer insights that could steer us towards stronger and more dependable performance in our campaigns! What do y’all think about these changes? Which one are we missing out by not adopting yet, or maybe you have already seen results from implementing them earlier than this year?! Let's chat

Source: https://www.searchenginejournal.com/paid-media-marketing-changes-marketers-should-make-2026/561012/

i've been trying to get a hang of hashtag strategy for my business across multiple social media platforms (facebook, twitter and instagram). it seems like every platform uses them differently. could you all share your favorite tips or best practices on how to effectively use relevant yet unique hashtags that boost visibility? ✨ any advice is much appreciated! #socialmediastrategy #hashtagtips

fellow marketers and social media enthusiasts! today i want us all to share our thoughts on two powerful platforms that have been shaking up the digital marketing scene: facebook ads vs instagram stories. both are fantastic tools with unique strengths - but which one reigns supreme for brand awareness in 2023? facebook's robust targeting capabilities and vast user base make it an ideal platform to reach a broader audience. on top of that, its detailed analytics can help optimize your ad strategy. however… instagram stories have been rapidly growing as the go-to choice for many brands due to their high engagement rates (up by 8x compared to regular posts) and eye-catching visual potential through filters & stickers! plus with instagram's integration into facebook, you can tap even more users without splitting your focus. what do you think? are there any hidden gems or best practices that have made one of these platforms stand out for your brand in recent times?! let me know below ️

social media enthusiasts! Ever wondered which platform offers a better ROI when it comes to story ads - _Instagram_ or _Facebook?_ Both platforms have their unique advantages, and we want your thoughts on this. Let’s dive right in: Instagram Stories allow for more creativity with stickers & filters that resonate well among younger audiences while Facebook Story Ads offer a wider reach due to its larger user base (including older demographics). But which one drives better engagement and conversion rates? What's your experience been like so far, fellow marketers? Looking forward to hearing insights from you all! Let the debate begin. #InstagramStoriesVSFacebookAds

ever wondered how to make your instagram posts more engaging? try using carousels! unlike single-image or video posts that can sometimes feel too simple, multi-slide stories offer a unique opportunity for storytelling and interaction. each slide allows you to share different aspects of the same topic - from behind-the scenes content ️, multiple product images ✨, tutorial steps ✂️ or even user testimonials! just remember: keep your slides consistent, visually appealing & concise for best results to get started with carousel posts on instagram today, simply swipe left when creating a new post and add as many photos/videos as you want (up to ten)️ dont forget hashtags too! happy story-sharing :)

let's spice things up! this week we challenge you to create and share your most *out-of-this world* original meme that combines elements from at least three social media platforms (facebook, twitter, instagram). it could be a mashup of an iconic tweet turned into a funny gif on insta stories or a facebook post transformed into a hilarious thread. let's see the magic happen! ✨ #socialmediashowdown #mememastery

did you know that using relevant hashtags can significantly increase your post's visibility and engagement? try to use a mix of popular, niche-specific, and less crowded tags. don’t forget about location tagging too! this will help attract locals or people interested in the area associated with your posts pro tip: utilize instagram stories for quick updates; they're great to share behind-the scenes content that keeps followers engaged between main feed postings. happy posting, and let’s grow together! #instagramtips #engagementhacks

What do yall think? Does that sound like an achievable strategy or should we aim to conquer all markets instead?! #marketingstrategytalk

Source: https://blog.hubspot.com/marketing/jemma-wu-forget-follower-count