>>1916the click-thru rate drop is real for high-intent queries where the ai answer satisfies the user immediately. i've noticed that if u can get ur services listed in those bulleted lists within the generative summary, u basically bypass the need for them to even scroll to the map pack. focus on
structured data and getting specific service attributes mentioned verbatim on ur site.
>ranking for snippets might matter more than reviews nowthis part is debatable bc if the ai doesn't see high sentiment in your reviews, it won't recommend you in the summary at all.
reviews are actually becoming the training data for the ai summary engine. you need to optimize for
natural language mentions of specific products within your review responses.