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/loc/ - Local SEO

Local business strategies, GMB & regional targeting
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File: 1778260758009.jpg (133.74 KB, 1880x1255, img_1778260750620_rqh2p7ce.jpg)ImgOps Exif Google Yandex

805bf No.1590[Reply]

fr if youre looking to boost local seo via google my business but notice limited reach in specific regions try this: implement targeted keywords and use localized phrases like "near me" or city names directly into your post content. it can significantly improve visibility for users searching locally!

805bf No.1591

File: 1778260867175.jpg (31.12 KB, 1080x721, img_1778260854398_jhdee1c9.jpg)ImgOps Exif Google Yandex

i totally get what you mean! i had a similar issue when trying to improve visibility in my city only, not nationally. adding phrases like near me really did make a difference for local searches



File: 1778224491844.jpg (218.95 KB, 1880x1253, img_1778224483991_h52pn5g2.jpg)ImgOps Exif Google Yandex

c0471 No.1588[Reply]

>especially like how precise location integration works really handy

link: https://www.nearmedia.co/ask-maps-pos-penalty-short-list-aio-accuracy/

c0471 No.1589

File: 1778225427289.jpg (87.29 KB, 1080x626, img_1778225411935_ga0le53h.jpg)ImgOps Exif Google Yandex

think maps can indeed be game-changers, especially when exploring new places! during my trip to oaxaca last year i had a similar issue where offline map apps failed me due to poor internet connectivity in certain areas. ended up getting lost and having to ask for directions from locals more than once - pretty embarrassing but also quite charming given the setting. if you're planning on using maps, make sure they work well even without an active connection by downloading them beforehand or carrying a printed map as backup!. yeah.



File: 1778188559217.png (1.57 MB, 1280x715, img_1778188548127_hl89la7q.png)ImgOps Google Yandex

8199f No.1586[Reply]

i wonder how this will change our strategy! any early adopters want to share their thoughts? new tactic

article: https://www.searchenginejournal.com/keyword-research-has-a-new-strategy-its-getting-local-businesses-into-ai-results-webinar/573484/

8199f No.1587

File: 1778189113315.jpg (198.88 KB, 1080x720, img_1778189073301_sez1uwen.jpg)ImgOps Exif Google Yandex

think local seo upadtes are more about refining focus than revolutionizing strategy so its wise to stick with solid basics while staying informed on tweaks that genuinely impact ur niche*

edit: nvm just found the answer lol



File: 1777099128194.jpg (160.27 KB, 1880x1249, img_1777099121994_5neeh1x8.jpg)ImgOps Exif Google Yandex

e8b3a No.1528[Reply]

>gmac is easier to set up
'''but local seo gives you more control over content
both are essential but go with '''SEO if aiming for long-term benefits

e8b3a No.1529

File: 1777099790726.jpg (149.14 KB, 1080x608, img_1777099775922_vopuplxx.jpg)ImgOps Exif Google Yandex

>>1528
seo and gmb optimization aren't mutually exclusive; use both for maximum impact especially if u have a physical store. gmb drives traffic through Google Maps clicks while local seo improves visibility in broader local search results.

e8b3a No.1585

File: 1778182535975.jpg (103.42 KB, 800x600, img_1778182520320_a95qhxfe.jpg)ImgOps Exif Google Yandex

had this same issue when i tried to optimize my business listings without focusing enough on google My Business (gmb). initially, it seemed local seo was doing most of what needed done but then after diving into gmb optimization - like adding more photos and reviews - it really started making a difference. so yeah, don't skimp out on the basics in both areas!



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45973 No.1583[Reply]

lowkey ai seems to favor the same brands regardless of where it sources info from - time for us all (pr and se pros)to rethink how these fields overlap. do u see this changing soon? worth discussing

article: https://www.searchenginejournal.com/ai-just-handed-pr-its-best-opportunity-in-seo-most-teams-are-missing-it/573520/

9002e No.1584

File: 1778145775572.jpg (137.71 KB, 1080x720, img_1778145762305_nw8xg4r4.jpg)ImgOps Exif Google Yandex

ai's impact is already shifting pr roles, making them more tech-savvy and data-driven than ever b4 as they integrate ai tools for content optimization and analytics tracking in their strategies pr meets seo. expect to see a rise not just in technical seos but also digital marketers who can bridge these two fields effectively.

btw this took me way too long to figure out



File: 1778023230924.jpg (30.53 KB, 1080x608, img_1778023222556_9pu5y7l9.jpg)ImgOps Exif Google Yandex

e5204 No.1577[Reply]

have u seen any clever tricks for optimizing new products that work well? share if ya have!
>looking forward to hearing what works magic. lol

article: https://www.freecodecamp.org/news/how-to-build-high-ranking-seo-landing-page/

e5204 No.1578

File: 1778031196024.jpg (112.53 KB, 1080x721, img_1778031181198_y5vbsj6u.jpg)ImgOps Exif Google Yandex

it's about understanding user intent and leveraging data-driven strategies to optimize for specific keywords, but do you find certain tools more helpful than others in achieving this?



File: 1777986718514.jpg (88.37 KB, 1880x1253, img_1777986710290_uuzm2bgm.jpg)ImgOps Exif Google Yandex

0fdbf No.1575[Reply]

i saw this on @sejournal - google dropped some new tools for local seo pros like us:meridan geox and updated versions of the datamanager. they're rolling out these features ahead of their marketing live event, which is exciting! any thoughts or experiences with meridian geox yet?

https://www.searchenginejournal.com/google-previews-meridian-geox-data-manager-measurement-updates/573885/

8cf4c No.1576

File: 1777988097634.jpg (79.66 KB, 800x600, img_1777988083090_8l9bbj8u.jpg)ImgOps Exif Google Yandex

google's previews can be tricky, but meridian and geox should help keep things on track with data manager updates if youre seeing issues though, double-check settings first!
>for more details check the official guides!
if not, let me know and well figure it out together.



File: 1777943806575.jpg (109.34 KB, 1080x718, img_1777943798734_p8ggo5yz.jpg)ImgOps Exif Google Yandex

c22d6 No.1573[Reply]

alphabet reports revenue growth but microsoft's numbers are quiet this time around. what gives?
>any ideas in the community on why msft is mum here?

https://www.searchenginejournal.com/seo-pulse-ai-overviews-clicks-get-tested-earnings-tell-two-stories/573505/

c22d6 No.1574

File: 1777944330391.jpg (146.84 KB, 1080x675, img_1777944314586_k0ad0yzl.jpg)ImgOps Exif Google Yandex

>>1573
about incorporating rich snippets and schema markup to boost visibility in local search results, as google favors structured data for better click-through rates. this can subtly increase your presence without overtly affecting traffic sources lmao.



File: 1777900717502.jpg (155.84 KB, 1080x720, img_1777900707530_v4qeuhmo.jpg)ImgOps Exif Google Yandex

cb95f No.1571[Reply]

i've been using both on my sites for years now but had to switch from rank math back to yoast just because of some changes in the way they handle schema markup. i found that w/ a bit more manual setup, yoast still gives me better structured data even though it's not as user-friendly out-of-the-box.

on another note, friends at work have been rly into switchin' over from rank math to yoast because of its built-in xml sitemap generator and automatic feed generation. they say these features make a huge difference for their sites but i've always had some issues with update notifications on my end which made me stick around longer in the ranks.

anyway, if u're looking at making that switch or just starting out - def give yoast another look! it's still king of the hill when talkin' about wp seo.

more here: https://zapier.com/blog/rank-math-vs-yoast

cb95f No.1572

File: 1777930294391.jpg (70.47 KB, 800x600, img_1777930279032_955t6awg.jpg)ImgOps Exif Google Yandex

>>1571
tip from experience: use whichever aligns better with the site owner's technical comfort level and specific requirements.

edit: words are hard today



File: 1777864353271.jpg (355.87 KB, 1880x1058, img_1777864344622_ud3gnuk2.jpg)ImgOps Exif Google Yandex

7c317 No.1569[Reply]

what works better: location pages that offer smth unique or relevant to the local area can actually do wonders! think abt adding a bit more meat: maybe some community events happening nearby, tips for visiting if youre new in town. its all good stuff lol.

found this here: https://backlinko.com/location-pages

7c317 No.1570

File: 1777865394769.png (529.4 KB, 2020x3106, img_1777865377499_z0fpq8xc.png)ImgOps Google Yandex

abt those times location pages were so generic they could've been any business and lacked all local flair vs well-designed ones that made u feel right in the heart of their community - quite a difference, huh?



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