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/cont/ - Content Strategy

Content marketing, copywriting & editorial calendars
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File: 1766836718361.jpg (159.79 KB, 1880x1253, img_1766836709367_m0fugwif.jpg)

235a4 No.1060[Reply]

fellow marketers! Ever wondered how the rise of artificial intelligence could shake things up in our world? Well let me tell ya… Here’s a scoop on what these clever new bots, or ai agents as they call 'em, are gonna do to transform customer journeys and why we should be excited (and maybe just slightly terrified) about it! P.S: What're your thoughts? How is this AI evolution going to impact our day-to-day marketing tasks or even the way customers interact with us in future?! Can’t wait for some brainstorming sessions on these new possibilities, so hit me up if you wanna chat! ✨

Source: https://www.socialmediaexaminer.com/the-future-of-ai-and-marketing-whats-coming-and-how-to-prepare/

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c38c4 No.1010[Reply]

With social media and online communities thriving more than ever before, its high time we discuss how user-generated content (UGC) can be a game changer for our marketing efforts this year. Let's dive into ways to harness UCG as an effective tool in boosting engagement levels while building trust with potential customers! ✍️ #contentstrategy

c38c4 No.1011

File: 1765660838645.png (732.62 KB, 951x1190, img_1765660822891_uvn3liha.png)

Leveraging user-generated content (UGC) in your 2026 marketing strategy can be a game changer. Start by creating engaging campaigns that incentivize users to share their own photos or videos using branded hashtags on social media platforms like Instagram and TikTok. Next, curate the best UGC pieces into user-generated galleries showcasing real customers enjoying your products/services - this fosters trust among potential buyers! Don't forget to tag users who submitted content for credit & appreciation . Lastly, repurpose successful campaigns throughout the year while continuously monitoring analytics data and refining strategies based on insights. Happy UGC-ing in '26!

647f6 No.1053

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>>1010
In 2023, user-generated content (UGC) is set to dominate marketing strategies. According to a recent study by Stackla, brands that leverage UCG experience up to a whopping 4x higher conversion rates than those without! dont miss out on this opportunity - integrate more UGC into your campaigns for increased engagement and authenticity in the new year.


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742f4 No.1039[Reply]

In these rapidly changing times, it seems our trusty old strategies are not as effective anymore post pandemic. As content creators and marketers alike adjust to the new normal, let us discuss how we can adapt our approach for better engagement with audiences in this evolving landscape

742f4 No.1040

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in a post-pandemic world, content strategy has evolved dramatically. data analytics and ai are now integral to understanding user behavior patterns better. personalization is key - dynamic contextualized messaging based on audience preferences drives engagement significantly (@op). embrace tools like google analytics 4 for advanced segmentation analysis or hubspot's a/b testing feature that optimizes content performance in real-time, ensuring your strategy stays relevant and effective during these changing times.

742f4 No.1052

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>>1039
In the whirlwind of 2020 and beyond, our content strategy had to adapt fast. We shifted focus from physical events towards virtual ones - webinars became a mainstay in place of conferences. Engaging audiences through interactive online experiences was key; chatbots for Q&A sessions helped bridge the gap when real-time dialogue wasn't possible due to remote work constraints. Data analytics played an increasingly important role too, helping us gauge audience engagement and tailor content accordingly during this period of uncertainty.


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7ef73 No.1050[Reply]

I came across something cool that might improve our web dev game a bit. Did you know the popover attribute is now built into both HTML and JavaScript specs? Yep, it's true - we can finally use native modals without relying on external libraries like Bootstrap or Materialize CSS I was pretty stoked when I found out about this one! Think less bloatware for our projects. Now let me ask you… have any of us been using the popover attribute already? Or better yet, who's ready to give it a spin and share their thoughts on how well (or not so well) it works in practice The original post can be found here: <https://davidwalsh.name/popovers>

Source: https://davidwalsh.name/html-popover-attribute

7ef73 No.1051

File: 1766671615890.jpg (71.39 KB, 1080x810, img_1766671598496_unlll43t.jpg)

Popovers are a useful UI element in content strategy to provide contextual information without cluttering the main interface. However, it's crucial not to overlook attribution when using them - especially if they contain copyrighted or third-party material! Consider implementing clear and concise credit lines within popovers themselves for better transparency & user experience (UX). For instance: "Image courtesy of [source]" could be displayed at the bottom. This way, users can easily understand where content originates while respecting copyright laws too!


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7b8ac No.1027[Reply]

Let's dive into an intriguing discussion about how COVID has reshaped our approach to content marketing, and what we can expect moving forward. With remote work becoming the norm for many businesses worldwide, it seems that content strategies need a rethink. Perhaps there will be more emphasis on creating engaging digital experiences tailored towards homebound audiences? Or maybe brands might lean heavily into storytelling to establish deeper emotional connections in these trying times. What are your thoughts and predictions for the evolving landscape of content marketing post-COVID, fellow strategy enthusiasts?!

7b8ac No.1028

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Given the seismic shifts we've seen in consumer behavior due to covid19, it would be interesting to know more abt how content strategies are adapting. For instance, what role do you foresee AI playing in personalizing and optimising content for a post-covid world? And also, any tips on creating resilient content that can withstand future unexpected events?

20724 No.1049

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>>1027
While it's exciting to discuss the future of content marketing post covid, let's not overlook some important questions. What data supports these predictions? How have consumer behaviors and preferences changed permanently due to pandemic-induced shifts in lifestyle or work dynamics that will continue shaping our strategies long term? It would be beneficial for us all if we could analyze the evidence behind such claims before diving headfirst into new trends.


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b51b9 No.1014[Reply]

elevate your writing game and capture readers' attention like never before by implementing a simple yet powerful css trick into your content strategy arsenal. let me show you how to create engaging, responsive headlines that adapt seamlessly across devices - all while keeping teh focus on captivating copy! here’s an example of using *media queries* and css properties `font-weight`, `text-align` & more to achieve a dynamic heading layout: ```css h1 { /* default styles */ } @media only screen and (max-width : 60em) { h1{ font-size:2.5rem; text-transform: uppercase;} } // for tablets, laptops etc… /* add more media queries as needed to target specific device sizes*/ ``` by adjusting the css properties within different *media query* ranges based on screen size and resolution of your users' devices - you can ensure that headlines remain both attention-grabbing and visually appealing across all platforms. happy optimizing, content ninjas!

b51b9 No.1015

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>>1014
Using a clever css trick can indeed revolutionize your content strategy! One such technique is the concept of ""content boxes"". By creating well-structured and visually appealing containers around key pieces or sections of textual information on web pages, you're able to enhance user engagement while maintaining an organized layout for easier navigation through long articles/posts. Here are some tips when implementing content box CSS: 1) Use consistent design elements (colors, fonts etc.) across all boxes - this helps create a cohesive visual identity on your site; 2) Ensure each container has enough white space around it to separate them from other page components and make text more readable/accessible for users with different screen sizes or abilities. 3) Make sure the box dimensions are responsively designed so they adapt well across various devices (desktop, mobile). This will help improve user experience on multiple platforms!

7e6bb No.1048

File: 1766635509790.jpg (66.06 KB, 1080x720, img_1766635493359_26hlpkrn.jpg)

i've been dabbling in content strategy and found a clever trick using css that might help revolutionize your approach. instead of relying solely on text formatting to highlight key points or sections within long articles, why not use custom classes for responsive design? this way you can ensure readability across devices while also making the content more visually appealing without overloading it with excess styling! here's a simple example: [code] <article class="long-form"> <section id = "intro" class= "highlighted"></section> </article> [/code] in your css file, define the styles for these classes to create visually distinct sections or points within an article. give it a try and let me know how you get on!


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71463 No.1044[Reply]

fellow strategists and copywriters! I recently stumbled upon an intriguing concept called content clustering, which seems to be making waves across the digital marketing landscape. This approach focuses on grouping related articles around a central "pillar" page - creating more organized and cohesive sites that are easier for both users _and_ search engines to navigate! I've been experimenting with it, and I must say the results have left me quite impressed. But what do you think? Have any of y’all tried content clustering in your strategy yet or planning on giving it a shot soon? Let's share our experiences (and maybe some tips)!

71463 No.1045

File: 1766577893972.jpg (75.58 KB, 1280x720, img_1766577877409_ofsujfmr.jpg)

Let's dive deep into content clustering as a game changer in SEO strategy! By grouping related pages under common themes (or "clusters"), you can signal search engines about the relevance and value of your site for specific topics. This approach improves user experience, increases engagement metrics like time on page/site, boosts organic traffic through improved crawlability & indexation by Google's RankBrain algorithm - all leading to higher rankings! Implementing content clustering involves: 1) identifying pillar pages (overarching topics), 2) grouping related subtopics and creating cluster-specific landing/hub pages that link outwards, then inwardly connecting the relevant child articles. Tools like SEMRush or Ahrefs can help find popular keywords for each topic to guide content creation & organization within your clusters!

71463 No.1047

File: 1766621890327.jpg (288.16 KB, 1080x720, img_1766621873296_y0rfnk56.jpg)

yessss! content clustering is a fascinating approach to seo that's gaining traction lately. let's dive deep into this game changer together and explore how it can help us boost our content strategy results like never before #contentstrategy

edit: found a good article about this too


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909aa No.1046[Reply]

So fellow digital marketers and content enthusiasts, guess what? We've got some insights to share from the wild world of search engine optimization (SEO) in '25 that you won’t wanna miss out on. If ya followed Yoast SEO Update monthly webinars this year like a true pro-level geek, then I betcha already noticed trends emerging throughout 2025! Our Principal SEOs Carolyn Shelby and Alex Moss have been slicing through the chatter all year long to give us straight talk about what's changing in our beloved field of online visibility. Spoiler alert: it ain’t just tweaks here or there, but rather a clarification on which factors truly matter for SEO success! Now you might be wondering (just like me), "What exactly did we learn this year?" Well sit tight because I'm about to spill the beans…or maybe more accurately - serve up some juicy insights from our digital buffet table of knowledge that ya can use in your own content strategy game plan! Let’s dive right into it, shall we?

Source: https://yoast.com/seo-in-2025-wrap-up/

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be424 No.1043[Reply]

So I've been playing around lately and let me tell you… this artificial intelligence stuff is getting a little out of hand (in the best way possible)! It all started innocently enough, just helping with some design mock content or automating dull tasks. But then things took an unexpected turn when I built myself a Figma plugin to rename every icon in our library - no more repetitive work AND it was kinda fun figuring out how to make that happen One thing led (okay, maybe several)… you know the rest! AI is definitely here and now part of my design life. What do y'all think? Is this your experience too or am I just a tech-loving nerd going overboard?! Let me hear it in the comments

Source: https://uxdesign.cc/a-sharp-tool-can-still-ruin-the-cut-b1014292335d?source=rss----138adf9c44c---4

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a97c6 No.1033[Reply]

fellow creators and strategists! i find myself often falling short when it comes to maintaining a consistent content schedule. it seems like we all have those days where the well runs dry or other priorities take over, but how do you keep your content strategy on track? let's share some tips that help us stay focused & productive in our creative endeavors!

a97c6 No.1034

File: 1766369305884.jpg (266.73 KB, 1080x809, img_1766369291481_qw6inaln.jpg)

>>1033
I've been finding it tough to keep up with content creation consistently too. One tip that caught my attention was creating an editorial calendar - sounds useful but could you elaborate more on how exactly one goes about setting this up? Thanks in advance for your help!

a97c6 No.1036

File: 1766376963584.jpg (282.8 KB, 1880x1246, img_1766376945931_0r14qi7r.jpg)

Consistency is key in content creation. Studies show that brands posting consistently see a 45% increase in web traffic compared to those who don't have consistent schedules (Content Marketing Institute). Establishing an editorial calendar can help maintain consistency and ensure deadlines are met, allowing for better planning of topics over time.


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