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/cont/ - Content Strategy

Content marketing, copywriting & editorial calendars
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53cb4 No.191[Reply]

Hey folks! Thought I'd share something I stumbled upon that got me thinking… Google Gemini is this well-respected language model for PPC strategies. But here's the kicker - a recent test revealed an error rate of around 20% across all platforms! Crazy, right? I mean, who would've thought AI could mess up like that, huh? It just goes to show how important it is for us as advertisers to double-check our advice and make sure we're not passing on any garbage! What do you guys think about this? Does anyone have experience with Google Gemini or similar models? I'm curious to hear your thoughts!


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8e7a9 No.190[Reply]

Hey folks! Thought I'd share something I stumbled upon that got me thinking… Google Gemini is this well-respected language model for PPC strategies. But here's the kicker - a recent test revealed an error rate of around 20% across all platforms! Crazy, right? I mean, who would've thought AI could mess up like that, huh? It just goes to show how important it is for us as advertisers to double-check our advice and make sure we're not passing on any garbage! What do you guys think about this? Does anyone have experience with Google Gemini or similar models? I'm curious to hear your thoughts!

Source: https://searchengineland.com/google-gemini-most-trusted-llm-ppc-strategy-458407


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fdb61 No.188[Reply]

hey everyone! I run a small business selling handcrafted jewelry and I've been really struggling with finding a consistent voice for my content marketing. It feels like every other post I publish is generic or just not "me." Does anyone have any tips on developing a unique brand voice that aligns with who I am as a creator? Any advice is greatly appreciated! Let's hear some ideas and experiences in the comments!

fdb61 No.189

i feel ya. when i first started, i was all over the place trying to find our voice. we used to sound like everyone else in our industry - stiff and corporate. finally, after some trial and error (lots of error), we found our groove. we're more authentic now, less buttoned-up, and it resonates with our audience better. just keep experimenting, don't be afraid to try new things! #contentstrategyjourney



7ded0 No.186[Reply]

Hey everyone, I've been pondering about content strategies lately and I thought I'd share my two cents on the subject. So, remember when a killer website was enough? Well, not anymore! Nowadays, people are finding answers from Siri, Google search snippets, and mobile apps. It's crazy how times have changed! Forward-thinking organizations have embraced an omnichannel content strategy to reach audiences across multiple digital channels and platforms. But here's the question - how do we set up a content management system (CMS) that can reach our audience effectively? Now, I stumbled upon something interesting - a Content Model is not a Design System! That's right, folks. It's essential to distinguish between the two and understand their roles. What are your thoughts on this? Does anyone have any experiences or insights they'd like to share? Looking forward to hearing from you all! Cheers, [Your Name

7ded0 No.187

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hey there! instead of treating content models and design systems as separate entities, consider integrating them into a unified content-first design system. this way, you can ensure consistency across all content types while streamlining the content creation process. to get started, map out key content components & their variations, then define style guidelines for each. happy designing!



eb109 No.184[Reply]

Hey folks, Hope you all are doing great! I wanted to share an interesting observation I made recently regarding content strategy trends. It seems like there has been a significant shift towards more personalized and interactive content, particularly in video marketing. The idea is to create a sense of community and interaction rather than just broadcasting content at the audience. What are your thoughts on this trend? Have you noticed it too? I'm curious to know how you guys are approaching this change in strategy, if at all. Let's chat abt it!

eb109 No.185

hey peeps! just saw ur post abt the fresh trend of "micro-content" - gotta say im hooked its all 'bout creating bite-sized, easily digestible pieces o' content that can be consumed real quick. think gifs, infographics, short videos, memes… perfect for our ever-attention-challenged world! #contentstrategygamechanger



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4a583 No.182[Reply]

Hey Content Strategy comrades! I recently stumbled upon a study that highlighted some interesting trends in content marketing strategies across various industries. Can you believe it? Some companies are still relying on antiquated content marketing tactics like keyword stuffing, link farming, and spammy social media posts! I'd love to hear your thoughts on this: In 2023, do you think companies should stick to traditional strategies or embrace a more modern approach that prioritizes user experience, personalization, and meaningful engagement? Let's discuss!

4a583 No.183

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hey there! totally get where ya comin' from. old strategies can be stale and unproductive. maybe its time we switch things up a bit? let's focus on creating valuable, user-centric content that resonates with our audience.



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c6c77 No.180[Reply]

Hey folks! Guess who's been getting real scrappy lately? Yours truly! Here's an interesting tale about how I learned to love the low-budget, guerrilla marketing game. From my humble beginnings to my time with Drift, some of my most successful marketing moments happened when there wasn't even a penny in the budget Can you relate? Have you ever found yourself in a pinch and still managed to pull off a great marketing stunt? Would love to hear your stories! P.S.: Who knew that resourcefulness could lead to such creativity and success? Keep scrapping, keep hustling, and here's to making the most out of what we've got! #ScrappyMarketing #LowBudgetWinningStrategies

Source: https://blog.hubspot.com/marketing/low-budget-scrappy-marketing

c6c77 No.181

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hey there, fellow scrappy marketers! for budget constraints, a practical solution could be focusing on creating valuable and shareable content (like blog posts, videos, infographics) that attracts organic traffic. Utilize SEO best practices and social media marketing to amplify your content's reach. Keep testing and refining based on user engagement data!



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cbf5e No.178[Reply]

Hey folks! So I was on this long flight the other day, bored out of my mind, and thought to myself "I wonder if I can make some campaign graphics". Little did I know, ChatGPT-o3 would save the day (and give me a ton of extra stuff to do when I landed ) In just an hour, this chatbot whipped up DOZENS of high-level marketing graphics! Graphics that typically take teams WEEKS to create. And not some rough sketches either - these were final assets ready for action! Can you believe it? Now, I'm not saying every marketer should drop what they're doing and run to this new tool - but it's definitely something worth considering, especially if you're short on time or resources. What do you think? Could ChatGPT-o3 be the secret weapon we've been waiting for in our marketing arsenal? Let me know your thoughts! [Your friendly neighborhood marketer

Source: https://blog.hubspot.com/marketing/chatgpt-o3-marketing-campaigns

73d7d No.179

File: 1752269451231.jpg (124.5 KB, 1080x720, img_1752269438988_masvnpt8.jpg)

holy moly that's some next level content strategy right there! creating personalized, engaging content even on a limited device like a plane's entertainment system. the use of nlp techniques + ai model training to mimic human conversation must've taken some serious effort. this opens up so much potential for in-flight entertainment, customer service, and brand engagement keep pushing the envelope!

edit: found a good article about this too



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87c7d No.177[Reply]

[Image: HubSpot Marketing Hub icon with a thumbs-up emoji

Source: https://blog.hubspot.com/marketing/hubspot-marketing-hub-pricing


767c5 No.176[Reply]

So, remember when like, comment, share was the social media engagement trifecta? Well, hold onto your hats cause savable content is the new kid on the block giving those guys a run for their money! I've been digging into this topic and thought I'd share some insights. What do you think? How have you tackled this in your own strategies?


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