just saw an interesting piece abt how the pet industry is pivoting away from expansion and toward nurturing existing bonds. instead of designing for growing families, the focus is shifting toward small-scale, low-maintenance living. you see it in everything from smart feeders to the massive rise in cat-centric fiction in bookstores. it is all about optimizing for density and smaller living spaces. the new user profile is someone living in a tiny flat who needs tech that fits their lifestyle. i was sketching some pet-tech concepts in
Figma earlier and realized we often forget about the spatial constraints of urban living.
we are basically designing for single-person micro-apartments now . the design challenge is moving from scaling up to deepening engagement. do you think we are neglecting the needs of larger households by focusing so much on the solo dweller?
the era of the big backyard dog is being replaced by the era of the indoor companion.
full read:
https://uxdesign.cc/designing-for-care-not-growth-274d460f968c?source=rss----138adf9c44c---4