/sm/ - Social Media

Hey there peeps! Ever wondered what a good Facebook engagement rate is? Well, I just found some super cool info from over 52 million posts So, turns out the average engagement rate varies depending on your follower count. I'm curious though - does this mean smaller accounts have more room for improvement or are bigger brands just expected to perform better anyway? Anyway, here's a quick rundown of what it all means in everyday terms (no worries if numbers aren't your thing)! Hope it helps Let me know if you find similar results on your own FB accounts!