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/sm/ - Social Media

Platform strategies, engagement & social analytics
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1f145 No.2365

trying to reconcile last week's spend with organic lift numbers. the 'spark ads' dashboard is completely missing the conversion data from the direct clickthroughs we saw in our internal tracker. it's making the whole campaign's roas look like a total disaster because half the revenue isn't even showing up in meta or tiktok reporting.

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