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/sm/ - Social Media

Platform strategies, engagement & social analytics
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84e74 No.2266

another day of pretending we can beat the machine lol. it's all just watch time and predicting engagement at this point.
>A Reel you're likely to watch for 10+ seconds gets prioritized over a photo you could scroll past
so if i make my content valuable brainrot-inducing enough to keep people staring for 10 seconds, we're golden? idk. it feels like way too much reliance on pure retention metrics.

more here: https://blog.hootsuite.com/social-media-algorithm/


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