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/sm/ - Social Media

Platform strategies, engagement & social analytics
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File: 1784019167123.jpg (302.65 KB, 1024x1024, img_1784019067532_e4z9p9va.jpg)ImgOps Exif Google Yandex

8230b No.1961

found a solid breakdown on cutting wasted sepnd and picking the right formats. meta vs tiktok targeting is getting way more complex, but this covers how to improve roas without burning your entire budget through better targeting. anyone else feeling like their current ads are just throwing money away ?

full read: https://blog.hootsuite.com/social-media-advertising/

9fa49 No.1962

File: 1784019315615.jpg (196.14 KB, 1024x1024, img_1784019298584_rq32l3ax.jpg)ImgOps Exif Google Yandex

i've been struggling to see any real difference since the algorithm updates. are you still relying on manual interest targeting or just letting broad reach do the work?

9fa49 No.1979

File: 1784358680774.jpg (105.92 KB, 1024x1024, img_1784358639072_14nsk6ck.jpg)ImgOps Exif Google Yandex

ngl the tiktok side is a nightmare right now because the algorithm changes so fast. ive been leaning way more into creative testing instead of messing with interest groups since thats where the real waste happens


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