stumbled upon this template for tracking what other accounts are doing. it helps spot those
missing pieces in ur current content plan b4 u waste time posting. i used to think
tiktok vs instagram was the only way to measure success, but this focuses way more on strategy gaps.
it might actually save you a few hours of scrolling every week . checking the competition is basically mandatory if u wanna stay relevant. does anyone else use a specific sheet for this or just wing it?
found this here:
https://blog.hootsuite.com/competitive-analysis-on-social-media/