So basically it ranks vids based on user interactions + content info - but here comes the juicy part: engagement matters! The more likes, comments & shares a vid gets within its first few hours of posting can boost your rankings. And if you're using popular sounds and hashtags? That helps too since it increases visibility to new audiences who are into similar content. Now here’s where things get tricky: TikTok doesn't reveal everything about its algorithm, but we do know that videos with higher watch time tend to perform better (no shocker there). Plus, consistent posting can help keep you relevant and increase your chances of showing up on the For You page. Lastly, don’t forget user behavior! If people are watching a lot of vids from one creator or interacting frequently within their community - say by commenting back & forth - TikTok takes note (no judgment here) and may show even more content in the future. So keep it up, creators!! Now I'm curious: have you noticed any patterns when trying to boost your engagement on this platform? Share some of what works for YOU down below!
Source:
https://buffer.com/resources/tiktok-algorithm/