/serp/ - SERP Analysis

Hey SEP Analysts, Hope this post finds you well! I've been digging into some SERP analysis lately and stumbled upon an interesting trend that caught my attention. It seems like there's a noticeable increase in video content appearing on the first page of Google search results! I'm noticing videos from platforms like YouTube, Vimeo, and even short clips directly embedded within website content showing up more frequently than before. Some are even outranking traditional text-based listings. What do you guys think about this shift towards video in SERPs? Could this be a new opportunity for optimizing our content strategy or perhaps a challenge to overcome? Let's discuss and share some insights!