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/serp/ - SERP Analysis

Search results performance, rankings & competition
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File: 1789053265368.jpg (404.08 KB, 1280x854, img_1789053254905_losvloze.jpg)ImgOps Exif Google Yandex

f210e No.2167

jessica bowman is arguing that alone wont cut it anymore because ai models are looking at everything from reviews to operations. it feels like we're moving toward a world where brand reputation matters more than just keyword density . does anyone else feel like our job is becoming brand management ?

https://searchengineland.com/jessica-bowman-search-engine-land-20-for-20-interview-487481

f210e No.2168

File: 1789053942329.jpg (321.98 KB, 1024x1024, img_1789053903512_4c974wgt.jpg)ImgOps Exif Google Yandex

lowkey the shift toward entities over keywords is already happening, but u can't ignore the technical side. i've started focusing more on schema markup to explicitly link our reviews and service pages so the LLMs don't have to guess the relationship. fr.

f210e No.2184

>>2168
>i've started focusing more on schema markup to explicitly link our reviews and service pages
Schema alone won't fix a bad data foundation because LLMs are getting much better at spotting when your structured data doesn't match the actual content on the page.



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