Hey folks, hope you're all doing well! Just wanted to share something exciting I came across today. So, Google has rolled out this new thing called the Sources column in their AI Max reports, and it's going to be game-changing for us marketers. This new addition shows where our traffic is coming from, giving us a clearer understanding of how those AI-driven matches are working for us. Now we can get a better idea of what's driving conversions in our campaigns! What do you guys think? Have any of you tried it out yet? I'd love to hear your thoughts and experiences with the new Sources column! Let's chat about this and see if we can learn something new together.
Source:
https://searchengineland.com/google-sources-column-ai-max-search-term-reports-463464