i was reading about this idea of building native claude or codex connectors just to win at ai search. it's kind of a wild pivot from traditional content strategy, but if agents are just gonna execute tasks in one click, you gotta be the plugin that makes it happen. the whole thing about using cloudflare log data to decode what's actually hidden inside that
direct traffic black box is pretty smart though.
>make the black box of marketing data less blackit's a mess trying to tell the difference between a slack link preview and an actual scraper in ga4 right now. if you can hook your brand directly into the model's brain before everyone else, it might actually matter for visibility. i'm still not sure how much work it is to actually build these connectors properly without just reinventing the wheel. do you think anyone's actually going to bother coding their own plugins like this?
more here:
https://www.seerinteractive.com/insights/saas-marketers-promote-your-claude-or-codex-connectors