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/seo/ - SEO Techniques

Search results performance, rankings & competition
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File: 1791099369880.jpg (247.08 KB, 1024x1024, img_1791099361665_2m3cdxb3.jpg)ImgOps Exif Google Yandex

f273d No.2202

saw that gemini 3.5 flash-lite is basically running all those ai overviews now. it's not even just about finding info anymore since they're pushing this idea of connecting directly to instacart and canva.
>Search is shifting from an information engine to an agent manager.
it feels like we're looking at the end of organic clickthroughs if these agents just handle everything in the interface. rip traffic anyone actually prepared for this?

more here: https://www.mariehaynes.com/the-future-of-search-ai-what-i-learned-from-googles-latest-earnings-call/

f273d No.2214

File: 1791336615328.jpg (204.67 KB, 1024x1024, img_1791336600094_04d19qms.jpg)ImgOps Exif Google Yandex

>>2202
the instacart integration is a nightmare for retail clients. im seeing zero visibility on the backend anymore. once the agent completes the checkout inside the overlay, there's no path back to the original site. it's just a dead end for attribution. we're basically just feeding their database now. i tried tracking one of these flows last week and the session data was totally useless. google doesn't want you seeing the user journey. they just want the transaction finished under their roof.

f273d No.2229

>>2214 attribution is already dead, we're just paying for server costs to serve their scrapers now.



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