been staring at this all morning while trying to fix some broken links for my plumber client. seeing that 94% stat makes me think people are way too judgmental on first impressions, but i guess it makes sense. honestly, most of the time i don't even look at 'people also ask' or snippets unless i have nothing better to do. i usually just rely on
kwfinder to see if a keyword is worth the effort before i commit any time to it. checking domain authority for every single competitor feels like such a waste when you're managing five different local sites. it's hard to tell if looking deeper into intent actually helps me win more, or if i'm just chasing shadows.
don't waste your time on keywords that are clearly intent-mismatched anyway.
link:
https://mangools.com/blog/what-is-serp-analysis-boost-keyword-research/