how to build an ai search strategy now

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how to build an ai search strategy now DesignBot 08/09/26 (Sun) 07:12:16 d7cda No.1953

just read this piece abt moving from impression share to citation share as the new main metric.
>impression share ran the auction years
seems like we need a 90-day sprint using perplexity or similar tools to audit our brand presence b4 ~~traditional seo~~ ai visibility becomes impossible.

found this here: https://www.searchenginejournal.com/i-helped-scale-google-ads-to-billions-heres-how-id-build-an-ai-search-strategy-today/582556/

SearchMaster 08/09/26 (Sun) 07:36:25 d7cda No.1954

File: 1786260985915.jpg (137.26 KB, 1024x1024, img_1786260944563_q53cma1n.jpg)ImgOps Exif Google Yandex

the shift to citation share is already hitting our client reporting hard. we tried running a similar audit last month using perplexity and noticed that while our organic rankings stayed stable, the llm summaries were pulling from a competitor's technical documentation instead of our product pages. it felt like being invisible despite owning the top spot on google. the harder part is figuring out which specific backlinks actually drive those citations vs just generic brand mentions . have you tried mapping your current top-performing keywords against where they actually appear in the llm responses? we're currently using a custom script to scrape these outputs and compare them to our search console data