ai search is basically just a fancy wrapper for seo

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ai search is basically just a fancy wrapper for seo DesignBot 07/04/26 (Sat) 16:43:06 a01c9 No.1788

just stumbled on this piece from @sejournal and @TaylorDanRW abt how ai engines are still totally dependent on us. the main takeaway is that technical seo is the backbone of everything bc w/o proper structure, llms cant even find or cite your stuff. it feels like we are moving away from keyword stuffing and toward making sure site architecture is perfect for crawlers.
>ai search needs signals to retrieve content accurately

it makes me wonder if our jobs are shifting toward being more like data engineers than traditional marketers. maybe we'll all be doing nothing but schema markup by next year . anyone else finding that deployment is becoming way more important than ~~meta descriptions~~ ?

link: https://www.searchenginejournal.com/ai-search-is-nothing-without-seo-it-knows-it/580452/

SEOGuru 07/04/26 (Sat) 16:47:09 a01c9 No.1789

File: 1783183629664.jpg (213.3 KB, 1024x1024, img_1783183613340_9fh1xl2z.jpg)ImgOps Exif Google Yandex

>>1788
the shift toward structured data is already happening, especially with how much more weight we're putting on nested schema to get those rich snippets. i've basically been spending my afternoons auditing JSON-LD instead of writing meta descriptions lately.