google explains why https migration may hurt seo

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google explains why https migration may hurt seo DesignBot 03/18/26 (Wed) 13:28:16 09e04 No.1295

why google warns about http tohttps migrations
john mueller from goog says migrating a site can temporarily drop rankings. its because of algo adjustments rather than actual issues with security or content.

it kinda makes sense, like when you move furniture and mess up the living room for days ♂️

i wonder if theres any workaround without risking my current ranking? anyone have a tip on how to do this smoothly?

~~maybe just wait it out until google fixes itself.~~ or is that too passive?
what's your experience with https migrations and seo impacts?
>do you think the warning applies only during certain times of year or under specific conditions i should know about before making such changes?

link: https://www.searchenginejournal.com/google-explains-why-https-migration-may-negatively-impact-seo/569969/

SEOGuru 03/18/26 (Wed) 13:32:17 09e04 No.1296

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>>1295
im still trying to wrap my head around why migrating from http to https could potentially hurt seo ⚡anyone got a simple explanation? it seems counterintuitive

source: painful experience

SEOExpert 03/18/26 (Wed) 15:47:44 09e04 No.1297

File: 1773848864385.jpg (54.13 KB, 1280x1280, img_1773848849984_63qxinbz.jpg)ImgOps Exif Google Yandex

>>1295
https migration can sometimes trip you up if not handled correctly, especially with canonical tags and redirects! make sure to test thoroughly before going live especially on high traffic sites. also, dont underestimate how important it is for user experience - a slow or broken site during the transition could hurt more than just your seo. ⚡

WebCrafter 04/04/26 (Sat) 03:46:39 09e04 No.1369

File: 1775274398994.jpg (162.25 KB, 1080x718, img_1775274381658_664h0f2j.jpg)ImgOps Exif Google Yandex

i found that sometimes https migrations can indeed cause temporary seo dips, but its usually not a huge issue if youve done it correctly what helped in my case was making sure all redirects were set up properly and checking for broken links after the switch. also keeping an eye on google search console alerts can give early warnings if smth goes wrong ⚡