Hey guys, hope you're all doing well! Ever wondered why some websites always seem to rank higher on Google for specific topics? That's because they've got themselves a healthy dose of what I call the "Topical Authority." So, what exactly is this magical thing called Topical Authority? It's simply becoming an expert or trusted source on a particular subject in the eyes of Google. When you do that, your chances of showing up at the top of search results increase significantly! Not only for regular ol' searches but also for those snazzy AI-powered answers we see popping up more often these days. Now here's something interesting to ponder - could this be our golden ticket to climb up those Google rankings? Is it finally time to ditch the generic content and start focusing on being the go-to source for specific topics? What do you guys think? Let me know in the comments! ️
Source:
https://neilpatel.com/blog/topical-authority/