just saw some interesting data on how much ai summaries are taking over google. it turns out abt one in five searches now shows an ai-generated summary, and nearly 88% of those pull from three or more sources. since roughly 80% of people rely on zero-click results for a huge chunk of their searches, we rly need to focus on
answer engine optimization . if your content isnt structured to be cited, you basically
don't exist in the new search landscape . does anyone have a specific template they use for direct, factual answers? it feels like the old way of writing long-form blog posts is becoming
useless much harder to justify.
more here:
https://blog.hubspot.com/marketing/faqs-for-aeo