c70ba No.793
Hey folks! So, I've been dabbling in Google Ads lately, and recently stumbled upon these things called Local Services Ads (LSAs). You know, the ones that show up when you search for a local service provider. Now, I was wondering if anyone else here has had some experience with LSAs or even compared them to the good ol' Search Ads? I've been doing a bit of reading and it seems like there are some key differences between the two in terms of setup, targeting, and lead quality. For instance, LSAs require a verification process and have specific service categories, while Search Ads let you target keywords more broadly. And when it comes to leads, some say that LSAs tend to produce more local-focused leads, but maybe not as many overall. I'm curious to hear what others think! Have any of you found one or the other to be more effective for your business? Or better yet, do you mix and match them for optimal results? Let's chat and share our experiences!