/loc/ - Local SEO

Hey folks, hope y'all are doing swell! Just came across this super insightful piece on Search Engine Journal about creating an awesome SEO structure for global companies. Now, I know we've all got our hands full managing the local SEO juggling act, but have you ever thought about how we could scale that success across the globe? The post breaks down the key components of setting up an effective international SEO team - defining roles, metrics, and processes driven by Service Level Agreements (SLAs). It's a must-read for anyone looking to expand their SEO expertise beyond our humble local markets. But here's where it gets interesting: how do we strike the perfect balance between maintaining local relevance while scaling globally? What would your dream global SEO team look like? Any thoughts, ideas, or suggestions to share? Let's keep this conversation going! Can't wait to hear everyone's thoughts on how we can build a worldwide SEO powerhouse while keeping our local roots strong. Cheers! [Link to the original post