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Local business strategies, GMB & regional targeting
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1097a No.286

Guess what I stumbled upon while snooping around data? A new study showing AI assistants tend to favor citing "fresher" content, based on analysis of 17 million citations! You know that advice we often hear about updating pages regularly for better optimization chances? Well, turns out there might be some truth in it after all. The study used data from Ahrefs Brand Radar to check this theory out. I'm curious, what are your thoughts on this? Does this mean our content creation and update strategies need a bit of a tweak? Let me know what you think!

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