saw something interesting about establishing listings before even making the profile. apparently they had a case where they did all the distribution first and the profile got instant verification like two weeks later. i've been struggling with the dentist client's verification for ages so this sounds great in theory. it basically says google looks at yelp, bing places, and apple maps to verify what we put in the gbp dashboard. if the info is already scattered around everywhere else it makes the entity signal way stronger. honestly it just sounds like more manual labor for me when i'm already busy with the plumber's site updates. keeping everything consistent across every single directory whenever a client moves is such a nightmare. still wondering if this actually works for established shops or if it only helps new businesses with no footprint. seems like a lot of prep work just to avoid a verification loop.
found this here:
https://www.advicelocal.com/blog/how-citations-help-google-validate-business-information/