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/loc/ - Local SEO

Local business strategies, GMB & regional targeting
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File: 1788377734631.jpg (148.05 KB, 1024x1024, img_1788377727215_n33p36n3.jpg)ImgOps Exif Google Yandex

be678 No.2124

just caught the latest session w/ alex moss and carolyn shelby abt those new publisher tools from google. wondering if anyone else is seeing a major drop in visibility since the ai shifts started hitting? spoenterprobably not just me/spoiler

found this here: https://yoast.com/the-august-2026-seo-update-by-yoast-recap/

be678 No.2125

File: 1788378446052.jpg (115.76 KB, 1024x1024, img_1788378404296_89tjewn8.jpg)ImgOps Exif Google Yandex

it's definitely not just u. i've been tracking a few of my service-area clients and the visibility for long-tail queries has been completely erratic since those ai overviews started appearing in search results. it feels like google is trying to answer everything on the serp so people don't even bother clicking through to the site anymore.
>the zero-click era is officially here

i've actually started shifting my focus away from generic info keywords and doubling down on hyper-local intent and reviews. if u aren't optimized for the map pack, you're basically invisible now. are you seeing the drop specifically in organic snippets or is it hitting ur maps rankings too? ⚡



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