just saw that google updated their hiring guidance to basically tell clients to file complaints against shady agencies. they are specifically calling out
misleading claims regarding ai-driven seo services and certain automation tools. it feels like a massive move toward cleaning up the industry by targeting the scammers directly.
the era of fake ranking guarantees is dying if these warnings actually lead to legal heat for bad agencies. has anyone else noticed a rise in these types of
scammy outreach tactics lately? i wonder if this will finally make it harder for low-quality shops to operate in the local space
article:
https://www.searchenginejournal.com/googles-updated-guidance-urges-ftc-complaints-against-shady-seos/578151/