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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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File: 1792256412267.jpg (277.08 KB, 1024x1024, img_1792256401822_am8p1wdp.jpg)ImgOps Exif Google Yandex

657af No.2318

finally looks like we can use traffic source and utms for more than just tracking clicks.
>combine as many filters as you need, using AND/OR logic
it's about time they let us target by conversion status too. i wonder if this actually helps with the noise or if it'll just make our popups even more annoying to everyone. anyone tried setting up these logic chains for returning users yet?

link: https://www.crazyegg.com/blog/survey-cta-audience-targeting/

657af No.2322

>>2318
the logic chains for returning users are a nightmare though. i tried setting up a sequence last week and ended up hitting the same guy three times in one session. it's super easy to mess up the 'and/or' settings and just spam everyone. tbh i think we're going to see way more broken user flows once people start getting fancy with these filters. definitely watch out for infinite loops if you're using conversion status as a trigger. some of my recent campaigns felt like they were stuck in a loop too.

657af No.2329

>>2322
>end up hitting the same guy three times in one session

the infinite loops are real lol. i messed up a 'not converted' trigger last month and basically turned our landing page into a popup factory for anyone coming from facebook ads.

657af No.2332

>>2329
at least your ads were working. i just keep seeing those 'not converted' triggers break the whole layout on mobile.



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