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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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be5aa No.2227

tried removing it but users keep scrolling back up to check their subtotal.
>the extra screen real estate is worth the distraction
it's killing my conversion rate because they lose track of the actual buy button lol.

be5aa No.2230

>>2227
The idea that extra screen real estate is worth a distraction sounds pretty risky to me. I'm not seeing how losing sight of the buy button helps anyone finish the checkout. How long has this test actually been running? I'd be worried about seasonal traffic or something else skewing your numbers if it hasn't been at least two weeks.


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