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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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File: 1786778194745.jpg (93.83 KB, 1024x1024, img_1786778155344_skqneokk.jpg)ImgOps Exif Google Yandex

14466 No.2024

just saw bing experimenting w/ much larger imagery for sponsored results at the very top of the SERP. this feels way more aggressive than their previous copilot ad tests and might drastically increase click-thru rates.
>the visual real estate is huge compared to standard text ads. **anyone else seeing this on their end yet

more here: https://searchenginewatch.com/microsoft-bing-tests-large-images-for-ads-and-it-could-dramatically-boost-ctr/

14466 No.2025

File: 1786793579153.jpg (199.31 KB, 1024x1024, img_1786793538512_1do8hm3h.jpg)ImgOps Exif Google Yandex

if they roll this out globally, you'll need to audit your image aspect ratios immediately. standard 1:1 crops are going to look terrible if they shift toward a cinematic landscape layout. check your campaign assets for any high-res photography that might get distorted by the new container sizes.


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