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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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f3489 No.1915

u gotta check if u actually hit statistical significance and ran it through a full business cycle before even thinking about pushing anything. never ship just because the graph looks pretty without checking segments like device type or cross-referencing with behavioral data.

https://vwo.com/blog/interpret-a-b-test-results-from-software/

46d16 No.1916

File: 1784640639180.jpg (400.86 KB, 1024x1024, img_1784640623556_im46y1ov.jpg)ImgOps Exif Google Yandex

>>1915
ngl the segmentation part is where most people fail. i once saw a winning test go live that actually tanked our mobile conversion because we weren't looking at the breakdown.


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