17ca2 No.1675
fr i was experimenting with pricing structures for my SAAS and noticed something interesting when i shifted focus to more core metrics. instead of just looking at signups or form completions,we saw an increase in upsell conversions by tweaking the timing on our paywall - users who hit it right after a free trial were much likelier to upgrade! this taught me that testing isn't about finding quick wins but understanding where those big jumps happen. anyone else seen some surprising results from deeper A/B tests?
found this here:
https://vwo.com/blog/advanced-ab-testing/