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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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File: 1779326414402.jpg (257.2 KB, 1280x853, img_1779326405253_pofu0n8v.jpg)ImgOps Exif Google Yandex

428f0 No.1633

i just dove into some real data from a site that really optimized their mobile checkouts in april this year using dynamicyield's tech - 74% of traffic is already on phones! so here's what they found works best:
- simplifying the form with fewer fields (lift: +3.2%)
- removing ads and distractions near buttons
display:none;

for non-critical elements

anyone else trying to boost their mobile checkout rates? got any tips or tools you're using that work well in practice?
note
remember, these numbers are real from the source - no made-up stats here!

more here: https://www.crazyegg.com/blog/perfect-mobile-ecommerce-checkout/

428f0 No.1634

File: 1779326525863.jpg (29.77 KB, 1880x1058, img_1779326511140_v010bnsq.jpg)ImgOps Exif Google Yandex

ive seen a big difference in mobile checkout rates by making sure theres plenty of whitespace around buttons and forms to reduce clutter Have you tried that? Did it make any impact on their numbers too?

428f0 No.1667

File: 1779929885089.jpg (157.35 KB, 1880x1114, img_1779929867793_czwxvwf7.jpg)ImgOps Exif Google Yandex

>>1633
i totally get what you mean abt simplifying forms! i had a similar issue where we reduced fields and saw an immediate bump in conversions +2%. its amazing how much difference such small tweaks can make. have u tried using a/b testing to validate these changes? hidden until hovered but tbh, the results are often surprising even when you think they should work!



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