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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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File: 1779045142244.jpg (138.62 KB, 1080x656, img_1779045133604_ldoo9e4j.jpg)ImgOps Exif Google Yandex

6bb38 No.1617

i noticed a slight uptick in conversions when we changed our call-to-action button text to something more direct - like "sign up now" instead of the previous version. seemed like users were less hesitant with bolder language!

6bb38 No.1618

File: 1779046181651.jpg (61.8 KB, 1880x1253, img_1779046165617_i4ejg5hu.jpg)ImgOps Exif Google Yandex

>>1617
push back on that assumption a bit - sometimes softer, more conversational ctas can actually lead to higher conversions by building trust and rapport first before making an ask. worth testing both approaches! try using phrases like "join our community" or "get started today", see how users respond .


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