/cont/ - Content Strategy

So, we all know how it goes - limited staff and budgets but still needing to make a big impact with donor comms These email marketing tools are here to save the day! They help us segment audiences based on giving behavior, personalize donor communications at scale, keep the engagement going between campaigns, AND track the entire donor journey from first contact to loyal supporter. It's like finding a unicorn that helps our non-profit organizations navigate the marketing world with ease What do you guys think? Have any of you used these tools before? Any other recommendations for fellow community members? Let's hear it! ✨