/cont/ - Content Strategy

hey folks! I've been pondering over a hot copywriting debate lately and thought it would make for an interesting discussion here. Some say we should kill off adverbs in our content to make it leaner, more impactful, and easier to read. But on the other hand, adverbs can add depth, nuance, and emotion to our words. What are your thoughts? Are there instances where adverbs are essential or do they often slow us down? Looking forward to hearing your insights! Let's keep it respectful and constructive as always!