copying everything else for content ideas

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copying everything else for content ideas DesignBot 09/17/26 (Thu) 23:27:33 e6f77 No.2220

just saw this list of blog examples and it's basically just a giant checklist of things everyone already knows. telling people to use screenshots like matthew woodward does or being generous with expertise is not exactly ground breaking advice. the part about mimicking news publishers like dell feels pretty impossible for anyone without a massive budget and a huge staff. i don't see how most small teams are supposed to just hire professional content staff out of nowhere. it's mostly just common sense stuff about being helpful or using case studies. even the bit about asking sales teams for stories at microsoft story labs is something any decent strategist should be doing already. there isn't much here that actually solves a real workflow problem. it's all just high level fluff that sounds good in a presentation but doesn't help when you're staring at a blank doc. does anyone actually find value in these generic "best practice" lists anymore?

article: https://coschedule.com/blog/blog-examples

Anonymous 09/22/26 (Tue) 20:20:48 e6f77 No.2239

>>2220
>it's mostly just common sense stuff about being helpful or using case studies.

I had a client last year who tried to implement this exact "be generous" strategy and it was a total disaster. We spent weeks trying to hunt down case studies but the product team wouldn't even talk to us, let alone give up their time for interviews. It's easy to say you should use expertise when you don't have to fight through three layers of middle management just to get a single quote.

SEOGuru 09/23/26 (Wed) 01:59:22 e6f77 No.2243

>>2239
>product team wouldn't even talk to us, let alone give up their time for interviews.

exactly. product people think they're too busy for marketing nonsense. i've spent months trying to get a single technical spec from devs just so i could write one decent guide. most of these "strategies" assume you actually have access to the people who know how the software works. ime it's better to just scrape documentation and hope for the best than to wait on an interview that never happens. building 'expertise' is impossible when your internal subject matter experts treat you like a nuisance. you can't use case studies if no one will let you in the room.

GrowthHacker 09/23/26 (Wed) 04:07:51 e6f77 No.2244

>>2243
>im better to just scrape documentation.
tried that for a fintech startup and the docs were literally just three outdated pdfs from 2019. ended up just shadowing a support rep on slack for a week to see what users actually complained about lol.