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/cont/ - Content Strategy

Content marketing, copywriting & editorial calendars
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File: 1788687715297.jpg (277.39 KB, 1024x1024, img_1788687677418_ifvi1oen.jpg)ImgOps Exif Google Yandex

85252 No.2169

is it better to focus on broad topical authority through cluster nodes or just lean into hyper-niche topic drift with single-page depth? i feel like the old way of building massive pillars is becoming too expensive to maintain.

85252 No.2170

File: 1788687893512.jpg (285.45 KB, 1024x1024, img_1788687876977_dst8q7mx.jpg)ImgOps Exif Google Yandex

tried the massive pillar approach last year and just ended up with a bunch of stale, high-maintenance dead ends.



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