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/cont/ - Content Strategy

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9824a No.2013

instead of targeting a broad audience, try writing for one specific person who has a single, burning problem. if you focus on being deeply useful to one reader, your copy becomes much more magnetic. the secret is to ignore the masses and embrace the niche.

9824a No.2014

File: 1785518727589.jpg (348.78 KB, 1024x1024, img_1785518711510_gg6nkpob.jpg)ImgOps Exif Google Yandex

the problem is that once you find that one person, its tempting to start expanding the scope again. i had to learn to set strict boundaries on my content pillars to stop the drift. if you start adding "just a little bit" of other topics, your magnetic effect starts to evaporate.



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