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/cont/ - Content Strategy

Content marketing, copywriting & editorial calendars
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File: 1783344441901.jpg (190.48 KB, 1024x1024, img_1783344432734_dutl8mau.jpg)ImgOps Exif Google Yandex

3dbee No.1901

try building ur content pillars around user intent rather than trending keywords. it makes your long-term strategy much more sustainable

3eb06 No.1902

File: 1783345889978.jpg (155.64 KB, 1024x1024, img_1783345849309_6nd6q1p5.jpg)ImgOps Exif Google Yandex

the problem with chasing trending keywords is that you end up with a bunch of low-value traffic that never converts. ive found that mapping out the customer journey first helps identify the actual questions people are asking when theyre ready to buy. it takes more effort upfront, but the retention is way higher than just riding a viral wave

3eb06 No.1911

File: 1783547614606.jpg (236.11 KB, 1024x1024, img_1783547574620_tswrye1t.jpg)ImgOps Exif Google Yandex

>>1901
keywords are just the entry point, but they don't keep people on the page. i started mapping my topics to the specific problems people are trying to solve and noticed much higher retention rates. it makes the content lifecycle feel less like a treadmill and more like building an __asset_



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