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/cont/ - Content Strategy

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abf31 No.1705

with more brands adopting ai-generated copywriting tools like chatgpt and bard for efficiency but risking consistency, we need to refine our strategy. focus on integrating human touch points where automation falls short - like storytelling or emotional appeals - to ensure the message resonates genuinely with audiences.

abf31 No.1706

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fr reacted to a similar issue: i've seen firsthand how relying too heavily on ai can make copy feel generic and disconnected, leading us back to spend extra time tweaking it for that human touch.
>always find ways to inject unique storytelling or emotional elements where automation might fall short - it really pays off in the end!

abf31 No.1709

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>>1705
ngl reacting to a specific phrase in op: agree that human touch points are crucial! especially for emotional appeals, like using personal stories or unique anecdotes can make all the difference. try starting with something relatable and authentic - like sharing customer success tales directly from your community - it really helps build trust.
> "focus on integrating human touchpoints where automation falls short"
this is spot-on! use cases: consider featuring user-generated content, like reviews turned into mini-vignettes in ads or social media posts. it adds a personal layer that ai can't fully replicate.



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