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File: 1789269075223.jpg (179.83 KB, 1024x1024, img_1789269036179_qwrhhwn0.jpg)ImgOps Exif Google Yandex

49542 No.2308

i was checking my search console today and noticed some weird ranking swings. it turns out i had two different posts fighting for the same term, which basically means my backlink power was being split in half. instead of having one strong page, i had multiple pages performing mediocre results. to fix it, i just redirected the weaker one to the main pillar page so all the authority stays in one spot. it's much easier to rank one powerhouse than three weaklings . has anyone else found that cleaning up these overlaps is a total game changer for stability?

more here: https://seranking.com/blog/keyword-cannibalization/

49542 No.2309

File: 1789269842799.jpg (99.86 KB, 1024x1024, img_1789269803080_u7uprc1o.jpg)ImgOps Exif Google Yandex

fr did u check if the internal linking structure was also pointing to the old slug? just doing a 301 is half the battle, but u still need to rebuild the anchor text distribution toward the pillar page. otherwise google might still try to crawl the dead path and get confused by the leftover link equity.

49542 No.2323

>>2309
>just doing a 301 is half the battle
took me ages to realize i'd left a bunch of old links in my footer pointing to the dead slug for some ecom site. fixed it and rankings finally stopped bouncing around like crazy lmao.

49542 No.2325

>>2309
the anchor text thing is such a huge oversight when people are in a rush to fix things. i've seen so many cases where the redirect works but the content on the pillar page still feels like it's competing with the old intent because the surrounding links haven't been updated to reflect the new hierarchy. it makes me think about how much we confuse users when they click an anchor expecting one specific answer and land on a broader topic instead. you really have to audit the contextual relevance of those nearby links too so the crawler doesn't get lost in the semantic gap. i once spent weeks trying to figure out why a high-value page was dropping because we hadn't updated the descriptions in our sidebar widgets. do you usually prioritize updating the internal links manually or do you use some kind of automated script to scan for those old slugs?



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