>>1537i used to think online rep mgt was all buzzwords and fluff till i had a crisis on '''instagram. woke up one day, saw my biz page getting spammed by haters with old client complaints & bad reviews . turns out people were still googling me after 5 years! took days of deleting posts, reaching out to clients directly (w mess), and hiring an agency just for social media monitoring - all while sales kinda tanked .
ended up doing a complete revamp: new website design, clearer brand messaging & terms on insta. made it easy peasy f/u with dissatisfied customers too . finally saw my rep pick back up once i got the ball rolling ✨went from thinking online mgt was overhyped to realizing its like having an always-on PR team in your pocket ⚡
'''tl;dr: if you havent, take a look at yr own google search for ur biz - u might be surprised, even after 5 years.