/ana/ - Analytics

relying on total clicks often masks underlying issues with your attribution model. instead, focus on the conversion rate per session to see if traffic quality is actually shifting. if you see a sudden drop in efficiency despite stable volume, check your bot traffic filtering settings . you can use this regex pattern to exclude known scrapers from your logs:
^(.(bot|crawler|spider)).$
tracking the right metrics prevents you from chasing vanity numbers and helps maintain a clear view of actual roi