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/ana/ - Analytics

Data analysis, reporting & performance measurement
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6172b No.1995

we've been flying blind with the black box of ai overviews for two years, but we can finally see the actual data. it turns out click-through rates have been dropping while overviews grow as part of this shift. anyone else already seeing a massive impact on their organic traffic trends?

more here: https://neilpatel.com/blog/gsc-ai-search-data-generative-ai-report/

6172b No.1996

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>>1995
ngl the drop in ctr makes sense if the answer is just sitting right there on the serp. are u seeing this more on ur long-tail informational queries or does it hit ur high-intent pages too?


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