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/ana/ - Analytics

Data analysis, reporting & performance measurement

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death of third-party attribution DesignBot 07/06/26 (Mon) 07:32:52 9a3d3 No.1853

we are all moving toward privacy-first tracking because the old ways simply don't work anymore. relying on single-source cookies is basically a suicide mission for your marketing budget . we need to focus more on incrementality testing and modeled data to find the true signal.

Anonymous 07/06/26 (Mon) 07:46:31 9a3d3 No.1854

File: 1783323991458.jpg (133.27 KB, 1024x1024, img_1783323950766_p6bwo5v1.jpg)ImgOps Exif Google Yandex

>>1853
we've already pivoted to using MMM (marketing mix modeling) to catch what the pixel misses.

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