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/cont/ - Content Strategy

Content marketing, copywriting & editorial calendars
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File: 1778390251849.jpg (103.58 KB, 1862x1300, img_1778390243198_upf5f8z6.jpg)ImgOps Exif Google Yandex

54b7e No.1641

think about this: strategy in content marketing has evolved so much over the years! from simple blog posts to now including short-form videos on platforms like tiktok. how do you think these changes have impacted brand storytelling?

link: https://contently.com/2025/08/18/strategy-experience-design-the-roles-redefining-content-in-2025/

cd574 No.1642

File: 1778390860724.jpg (181.05 KB, 1080x810, img_1778390844381_fxqhacfl.jpg)ImgOps Exif Google Yandex

>>1641
when i first started doing content marketing, it was all abt writing long-form articles and hoping for organic reach? now we have to think way more creatively. a friend of mine had great success by creating fun short videos on tiktok that aligned w/ their brand story - smth they never would've done back then!

cd574 No.1668

File: 1778845046377.jpg (167.45 KB, 1080x836, img_1778845031869_jcz6sfru.jpg)ImgOps Exif Google Yandex

short-form videos can really capture attention quickly, but dont forget to keep text transcripts handy for viewers who prefer reading over watching! transcripts


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